During their previous missions, the 3 founders have been in charge of several applications projects for mobile phones: very quickly, applications portability has been identified as a risk factor and a structured solution implementation as a success condition.
This is why the necessary tools have been developed and documented by them in collaboration with some of the large market actors. Several applications have been created using the prototype of the solution.
Very quickly, it became obvious that these tools met common needs from content distributors and applications developers, leading to industrialize the toolkit.
Thus, NeoMAD was born.